This precursor of the connected glasses will attack Google and Meta next year

If the connected glasses have experienced a bloom for a few years, in particular thanks to Meta and her collaboration with the Ray-Ban brand, another actor has long been a precursor in this area: Snapchat.

From 2017, the social network launched its first generation of connected glasses, De Snap shows. These were brightly colored glasses with sensors to record short videos. At the time, the models had neither a speaker nor artificial intelligence functions and even less screen for augmented or mixed reality.

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Only, in almost ten years, the connected glasses market has evolved well. On the one hand we find Meta with its AI glasses and on the other hand Google is now working on a mixed reality glasses platform, in collaboration with different manufacturers.

Snapchat is not going to be a distance and has therefore expressed his wish to in turn invest the sector of the mixed reality, as reported by the American site The edge.

Snap -Specifications ready for next year

On the occasion of a conference organized on the Augmented World Expo, Evan Spiegel, Snap Boss, shared his business projects in the field of glasses.

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It must be said that Snap has already launched a mixed reality glasses, shows 5, offered since last September, but only for developers.

Asked when a consumer version of the glasses would be offered, Evan Spiegel replied that they should be ready next year. Time for developers to offer a special optimized version in terms of interface and compatible applications. Snap’s patron also indicated that his glasses would be offered at a price lower than that of the Apple Vision Pro – at 3999 euros – without a doubt precision. Finally, he indicates that the final version will be finer than that designed for developers and that the glasses will be renamed “Snap Specs”.

Remember that Snap will have a particularly fierce competition in the field of augmented reality glasses. In addition to Meta, who has also announced his Oron project, the American company will also have to be confronted with Google, which last month presented its Android XR platform, as well as its own prototype mixed reality glasses.